Author Archives: mwillee

Last night, the New Year New Business open house event hosted at CEI by Traklight and AZBIA was a smashing success. Arizona has a wealth of incredibly rich resources that can help you get your idea off the ground.  The event proved to be a great educational evening for not just the entrepreneurs and smallContinue reading “AZBIA and Traklight Join to Provide Invaluable Business Resources”

We recently had a discussion in an attempt to clarify when a startup transitions to becoming a young company. Our amazing Evangelist Michael Witham did some research and found no cut and dried definition. Based on my day yesterday, I believe it is when you have something I would call “bench strength.” Trace back toContinue reading “Bench Strength”

What I learned about IP before I started at Traklight?

If you’ve ever rented a movie from Redbox, you have likely seen some choices that bear a suspicious resemblance to films currently playing in theaters. For example, last holiday season, many Redbox kiosks offered a movie called “Age of the Hobbits” at the same time Peter Jackson’s “The Hobbit” was in theaters.

  Fresh off a vacation with four teenagers all I can think about is how it relates to leading a company. Family travel is always a challenge; toss in hormones and stepsibling rivalry with a three-hour time difference and tensions understandably rise…some of the very same tensions left behind at the office.

Gut Feel: Ignore at Your Own Peril

A Non-Disclosure Agreement (NDA) is a relatively straightforward and effective device that will help in protecting your intellectual property (IP). This is a quick guide to creating and using NDAs appropriate for your individual business needs.

Guest Blog Written by: Jennifer Lefere, Of Counsel at The Law Offices of Jere M. Friedman, PLLC, where she advises businesses and individuals in protecting their intellectual property assets.