Author Archives: mwillee

We can’t stress the importance of trademarks enough. If you are not familiar with trademarks, check out “What’s the Big Deal About Trademark Registration,” an article by guest blogger Shane Olafson of Lewis Roca Rothgerber. Taking the time to federally register your intellectual property (IP) is a necessity for effective branding and can help eliminateContinue reading “5 Reasons Every Business Should Have Trademarks”

Every month, Shay discusses some of the technical changes to our site in his Traklight Tech Talks blog. Last month saw clarification of noteworthy software changes with our recent update. And today is the introduction of our latest feature, iframes.

This post, originally appearing February 10, 2014, on America’s SBDC Biz Blog spotlights some examples of entrepreneurs ignoring their intellectual property and the intellectual property lessons learned from those mistakes. We post this as a guide to our readers, whether you are an entrepreneur, startup, or small business owner as lessons to be understood byContinue reading “Intellectual Property Lessons Learned”

A scandal that rocked the world half a decade ago is finally drawing to a close. UK Prime Minister’s former Director of Communications, Andy Coulson, was found guilty of conspiring to hack phones from 2000 to 2006 while he was the editor of News of the World, a subsidiary of News Corp. But News CorpContinue reading “Don’t Get Sued for Copyright Infringement Despite Fair Use”

Time and time again, we’ve discussed that your intellectual property (IP) is an invaluable aspect of your business. As more and more tech startups gain prominence, a significant issue needs to be addressed regarding protecting your IP: should software be protected by copyright or patent? For years, companies believed that copyrighting software was the logicalContinue reading “Protecting Your IP: To Copyright or Patent? That Is the Question.”

Previously in our Intellectual Property (IP) Best Practices series, we introduced step one to maximizing your IP: Identify. Please check back every Monday for the next part in this series.   Once you are done identifying your intellectual property, the hard part begins. As much as we would all love a magical wand that, with a flickContinue reading “IP Best Practices: Protecting Intellectual Property, Step 2”

Copyrights can potentially become a concern if your business happens to have acquired a very old business dealing in media. Stored in your business might be creative works that have been sitting around gathering dust for a long time and with no identification as to who created them. These could be books, photographs, or even articlesContinue reading “Locate Copyrights For Media Found In Your Business”

Previously on our Taking the Scary Out of Startup series, we discussed the importance of company formation. Plan & focus Planning and focusing are two words that we try to use every day at Traklight. Not only in the big picture context of starting with the exit as the end goal and working backwards, butContinue reading “Taking the Scary Out of Startup: Why Startups Succeed, Part 9”

Chances are you or someone you know has purchased and assembled furniture from IKEA. It’s a Herculean task to attempt solo, and if you undertake it with a friend or loved one, your relationship may not survive the strain. Those of us who have come out the other end of the building process sweaty andContinue reading “Blogging + IKEA = Intellectual Property Infringement”