Author Archives: mwillee

When you hear about job growth in the US economy, you might attribute that to large corporations removing their hiring freezes or small businesses growing their employee base. You might be surprised to know though, that there is another factor that has a significant role in the job growth of the US economy: startups. 

Last week’s Traklight on Forbes series was a recap of the CodeX Demo Event on Legal Technology, which featured top legal tech company founders’ perspectives on the growing industry. Check back every Thursday for more content. Thanks for reading! Going with a Halloween theme, this week Mary covers the topic of Non-Practicing Entities (NPE’s), also known in the worldContinue reading “Forbes Update: Combat Your Fear of Non-Practicing Entities”

So you have successfully created your first music album and you want to start generating some money from it with music royalties. Royalties come in different forms. As the owner of the intellectual property in the music you have created, you can create different streams of income by licensing different rights to your licensees. HereContinue reading “Intellectual Property for Musicians: Types of Royalties in Music”

This is a guest blog by Paul Niemann that was originally published on MarketLaunchers.com, a resource for inventors to build their own web page. Plus, it can be seen by companies who search MarketLaunchers.com’s invention database for new products.   Why were Xerox, Monopoly and Pepsi initially considered failures? “I think there is a world market for maybe fiveContinue reading “Xerox, Monopoly, & Pepsi: A Motivational History Lesson for Inventors”

Data security is one of the foremost concerns of our current digital age. With so much of our lives being hosted online, databases are a treasure trove of personally identifiable information for hackers. We like to believe that companies take the best measures possible to protect that information, and perhaps that’s true, but there areContinue reading “Data Security: Are Your Files Secure?”

If you have been anywhere near Traklight or its members, protecting and leveraging your intellectual property (IP) has probably been drilled into your head so many times you have started reciting ‘work for hire’ and non-disclosure provisions in your sleep. Although there are many advantages to protecting your IP, let’s delve into how you canContinue reading “Be Smart About Licensing your Intellectual Property”

Last week’s Traklight on Forbes series interviewed Fitlogic Founder and CEO Cricket Lee on her Entrepreneurial Journey of Being First to Market. Check back every Thursday for more content. Thanks for reading! Mary Juetten’s most recent Forbes post recounts her interview with Allen Rodriguez and Eva Hibnick, Co-Founders of ONE400, saw a need in the legal industry. TheyContinue reading “Forbes Update: Start Small and Have a Big Impact with Your Business”

The Greek philosopher Heraclitus once said, “Nothing is constant, but change.” This applies markedly to the fashion industry. Style is a constantly evolving phenomenon. We laughed at the clothes our parents wore but it’s not long till our children start mocking the clothes we wear. Each generation etches its own signature in the ebbs ofContinue reading “One Shoe to Rule them All: Converse All-Star’s Trademark Dispute”

In an effort to cover exactly the sort of content you’ve asked about, we’ve put together an initial list of a few topics regarding everything and anything intellectual property (IP). It’s a list that we will continually add to and update, so if there’s a topic that you see that doesn’t have a link, stayContinue reading “You Don’t Know What You Don’t Know About Intellectual Property”

My grandmother once told me that life without perspective leads you to have an unfulfilling life – always believing that the grass IS greener on the other side. The connection to IP? You. Our customers—from inventors and startups to small businesses and attorneys—continue to help us define and refine how Traklight can help you. EveryContinue reading “Hey Small Business Owners: How Is Intellectual Property Defined?”