Author Archives: mwillee

If you have a small business, you might think that your assets are limited to what you have on hand. But the reality is that you haven’t considerable intangible assets tied up in your business that you haven’t considered. If your business is just getting started, the overwhelming majority of your company’s value comes fromContinue reading “Intellectual Property Protection for Small Businesses”

Most of us don’t like to consider it, but risk is a fact of life. We take chances every day, some greater than others. None of us know what the future holds, and that can be a frightening thought. But consciously or not, we all find ways to try and mitigate that risk. We lockContinue reading “Addressing Risk in Your Business”

Recently I had the pleasure of delivering my feisty co-founder’s Investment in Legal Tech Darwin Talk in Toronto, Canada. As I was preparing, I thought how much other legal tech startups could benefit from hearing about some recent fundraising efforts.  I reached out to Evolve Law members who have raised capital and added in myContinue reading “From The Trenches: The Legal Tech Fundraising Battle”

There are many parallels between growing your law practice and building a great company with respect to social media. The notion of delighting a small number of customers or clients versus mass marketing to thousands was a theme during our expert panel in Seattle last week on Social Media for Attorneys. Quality wins over quantity.

While the JOBS Act turns four years old on April 5, we won’t have the final rules for Title III equity crowdfunding for non-accredited investors until May 16. That’s less than sixty days from now. What should entrepreneurs do to take advantage of this new avenue for capital?

Last week I was on a Hubspot customer panel during the Hubspot for Startups event here in Phoenix. Prior to the panel, Dan Tyre and Juliana Nicholson shared their wisdom on the inbound marketing methodology.  

Ahead of what is sure to be a profitable weekend for DC Comics, the comic book titans have also managed to steer clear of another court case involving Batman’s iconic transport.

When it comes to geek culture, passion is what drives the industry. Sure, making money is ultimately the bottom line, as it is in every other industry, but those dollars come from passionate fan bases that are invested in shows and films and books that they love. One need only look at the recent success ofContinue reading “CBS and Paramount Issue Prime Directive to Stop Star Trek Fan Film”

Given today’s media landscape, it’s hard for television shows to gain the sort of popularity that their predecessors did in decades past. The one show that has come closest to the notoriety of its network sitcom predecessors is The Big Bang Theory. GIven how fragmented viewing audiences are, the show is as close to aContinue reading “Big Bang Theory Facing Copyright Lawsuit”

This blog was originally featured on the Evolve Law blog.