Trademarks and Fair Use: What Can Your Business Use Without Being Sued for Infringement?

The last thing you want to do is ever infringe on trademarks that may apply to intellectual property you found in your business. Sometimes when a business buys another business, prior IP might be discovered later that’s stored away in a vault. What happens if your business decides to create something slightly similar to an item alreadyContinue reading “Trademarks and Fair Use: What Can Your Business Use Without Being Sued for Infringement?”

Attend SXSW Mentoring. Get a PSCF shirt.

As a session at last year’s SXSW V2V event in Las Vegas, NV, Traklight CEO Mary Juetten asked her audience of entrepreneurs if any of them thought they didn’t have Intellectual Property (IP). Of course, if you have been reading the Traklight blog and understand that 100% of businesses have IP, then you see thatContinue reading “Attend SXSW Mentoring. Get a PSCF shirt.”

Top 3 “Did That Just Happen?!” Stories from LAUNCH

As you may have been reading from our previous blogs, Jill and I attended LAUNCH festival 2014. And although conferences are incredibly resourceful opportunities, they can be overwhelming at times. In that sense, having a little humor is key to helping you get through the long days and uncomfortable situations that are bound to occur.Continue reading “Top 3 “Did That Just Happen?!” Stories from LAUNCH”

Fair Use, Trademarks, and the “Dumb” Starbucks Coffee Stunt

Trademarks can have their complications sometimes, particularly in dealing with the problem of infringement by others. In the world of parody, trademark fair use is still a hot button topic that comes up at times as comedians go after popular properties in pop culture. We saw one of the most daring recently with the comedian whoContinue reading “Fair Use, Trademarks, and the “Dumb” Starbucks Coffee Stunt”