Author Archives: mwillee

In 1998, the Copyright Term Extension Act more popularly known as the ‘Sonny Bono Act’ or ‘Mickey Mouse Protection Act’ (due to its fierce lobbying by Walt Disney and Sonny Bono’s wife, Mary Bono) extended copyright terms in the United States by 20 years. This enactment helped large corporations with exceedingly valued copyrights succeed inContinue reading “Is copyright extension a welcome change?”

An interesting email came across my blackberry ( yes I am a proud Canadian and have my “zed” 10) the other day. A CEO asked me why we were using InnovaPrep with a TM on our consulting website when his company InnovaPrep had been using it for many years. So good question. A bit ofContinue reading “Trademarks: Practice what we preach”

We all knew this day would come. Given the shift the economy has taken to being more idea-driven it is about time the government gave intellectual property its due. The Bureau of Economic Analysis (BEA) is responsible for calculating the Gross Domestic Product (GDP) of America. The GDP is probably the single most important numberContinue reading “The Investment called Intellectual Property”

So some might think 13 is a bad number.  Turns out it’s actually a Happy Number.  Seriously.  According to Wikipedia “A happy number is defined by the following process: Starting with any positive integer, replace the number by the sum of the squares of its digits, and repeat the process until the number equals 1Continue reading “Trakers Number 13”

Crowdfunding. Everyone’s doing it, All I have to do is make a video asking for money, right? Wrong. Turns out there is a lot of preparation necessary to create a successful crowdfunding pitch. Of course, you start by following the steps to Practice Safe Crowdfunding – 1. Identify your intellectual property 2. Protect your intellectualContinue reading “Developing Winning Crowdfunding Pitches”

Traklight has a new look and feel, just about eight months after our initial launch last Oct 30th. This project was months in the making and not just from a technical point of view. Biggest lesson learned, our village includes customers; members; Trakers; Advisory Board; Traker spouses, children, and pets; affiliates; and again customers andContinue reading “It Takes A Village To Re-Launch A Website”

Before I even started working at Traklight, I was recommended to go to a meeting known as Game CoLab. There I learned the basics of game development and the software to do so. The people there ranged from small children to their parents, from beginners to programmers. The presentation itself was very comprehensive in explainingContinue reading “An Intern’s Account of Traklight”

Here at Traklight we like to pride ourselves on understanding the needs of our clientele. Even though we can’t deliver on each and every need we sure can point you in the right direction. That is the focus of our Spotlight posts. We will regularly be spotlighting a stellar company from our IP Cloud andContinue reading “Spotlight On PADT”

I was inspired at the Simmons Leadership Conference by Josie Natori. Read more atMary Juetten meets Josie Natori. Thank you thenextwomen.com for this opportunity. Feedback always welcome at info@traklight.com

America has finally joined the rest of the world and shifted from a ‘First to invent ’ system to a ‘First to file’ one. Now all I’m waiting for is for the Metric system to come kicking in the door; 12 inches in a foot, 5,260 feet in a mile. Seriously! Thankfully I didn’t haveContinue reading “Inventor’s Notebook”